Report by OD bureau; Bhubaneswar: Anklets and Toe rings are often considered as a symbol of tradition among women in India. Anklets, popularly known as "Payal" in India have always added to the beauty of the Indian women! Be it on the ankles of a little girl jumping with joy making awesome sounds or the ultimate Indian bride beginning a new innings of her life. While anklets are popular and distinctive based on their beautiful carvings, embellishments and countless styles, different states have different stories attached to it.
There is also an interesting story behind anklet or ‘Paunji’ as it is popular in Odisha. Anklets fitted with bells or ghungrus used to indicate the movements of newly married brides at their in laws house. Also for the newly married bride, the sounds of anklet used to be a significant form of communication with their husbands in the presence of house elders.
With traditional Indian jewellery coupled with a modern touch being the fashion flavor of today, anklets and toe rings have come a long way from traditional wear to a bold fashion statement of the younger generation. Matching up to this demand, leading Jewellery houses like Khimji Jewellers have come up with designed anklets and toe rings giving them an exotic look by blending traditional and modern jewellery designs for both married and unmarried women.
In tune to this new fashion trend, Khimji, Odisha and Eastern India’s leading jewellery and fashion house has now come up with a first ever Payal and Toe Ring Festival at its exclusive showrooms in the twin cities of Bhubaneswar and Cuttack. This unique festival spanning from 25th May to 15th June, 2012 offers attractive discounts on wide range of awesome designer collections of payals and toe rings. During this festival period, Khimji is offering flat 50% off on making charges and flat 15% off on MRP on an exciting range of fabulous collection of payals and toe rings. The awesome collections of designer payals or anklets at Khimji include kundan mina anklets, bridal anklets, ghunguru anklets, traditional anklets, light weight anklets, fancy anklet, Indian polka anklet and two tone anklets while toe rings come in various attractive designs.
The beautifully designed anklets available at Khimji can also be chosen to match outfits and for a traditional look in an auspicious occasion. Light weight and beaded anklets available at Khimji also give ethnic and modern look.
Like anklets, fashion of toe ring is also gaining its demand among the new generation as well as traditional base. Though, generally toe rings are known as the ornament of married women, now-a-days this traditional jewellery is a new craze of fashion for modern, corporate and traditional look among the unmarried girls for its stylish and elegant look that enhances the beauty of foot in a unique way. Varieties of toe rings are available at Khimji in the latest designs which make one get the feel of luxury, beauty and style put together.
Speaking on the thought behind such a unique festival exclusively for Payals and Toe Rings, Mr. Mitesh Khimji, Director, Khimji Jewellers, says “Over the last few years we have witnessed an increased interest among the younger generation as well as married women for designer payals and toe rings. Based on this we have come up with this unique festival focusing only on Payals and Toe rings where in the women can make their choices from a wide bouquet of latest designer payals and toe rings while enjoying attractive discounts on the same. This is just like a double bonanza for the women to style themselves with the latest designer payals and toe rings.”