Report by Faisal Saif, Mumbai: King Khan Shah Rukh Khan arrived at the Tag Heuer event and he launched the Tag Heuer India Racing Limited Edition Chronograph, he was a heart winner to everyone present in the audience.

Shah Rukh who is also the brand ambassador said "I love such endorsements where they give me good dresses to wear, take me to different places, and gift me such dazzling watches, too." There was an all-in-fun virtual racing competition between Shah Rukh Khan and Asian driver Armaan Ibrahim. It was a video game, and Shah Rukh had fun, playing the remote in his hands wildly to the car on the screen. The game however was won by Armaan Ibrahim but it was Shah Rukh who made him feel special. Shah Rukh made him say his famous line from his film Baazigar "Haar kar jeetney waale ko hi 'Baazigar' kehtey hain". 

Shah Rukh also cracked a joke " "You make me play all sort of strange games with pros, without giving me any chance to practice. Last time, I almost hit a journalist. Next time, I am going to ask for a week's practice in advance."

Shah Rukh Khan is very much banking on his next (Late) Yash Chopra's film 'Jab Tak Hain Jaan' which releases on November 13th.